Project: Reptile Parties

Reptile Parties is a non-profit dedicated to the rehibiliation of exotic animals while educating people on proper animal care and debunking myths. Note: this project was for community service learning.

Services

Logo Design + Branding

Client

Jason Clevett

Year

December, 2024

Challenge

Target

Give their brand a refresh that focuses on connection, community and exotic animals.

What did I do?

Developed a responsive logo that is welcoming and bold with a colour palette similar to their sister brand, The YYC Nature Centre.

Party Merchandise

I wanted to give merchandizing ideas that are suitable for all ages and lean into the fun side.

The Process

I wanted the logo to be curvy so it comes across welcoming while playing into the body of a snake. The golden ratio was used to ensure balance.